Lick, a UK-headquartered home décor brand, is using Oracle NetSuite to support its mission to inspire people to decorate their homes. With NetSuite, Lick has been able to take advantage of an integrated business suite to automate and consolidate financial processes, gain a clearer view across its growing international operations, and optimise its management of inventory and working capital.

Launched in 2019, Lick has grown fast and established itself as a multi-million pound, multi-channel business, helping customers in the UK, Europe and the U.S. transform their homes with its range of paint, wallpaper, and decorating tools. As home decoration surged during the pandemic, Lick’s disconnected inventory and finance software systems struggled to keep pace with demand and burdened team members with time-consuming manual workarounds. To simplify and scale its growing international operations, expand visibility, and gain greater control over inventory and costs, Lick selected NetSuite as its global enterprise resource planning (ERP) system.

“As we’ve grown and become more complex, we needed a fully integrated system to increase efficiency as we scale operations,” said Lucas London, chief executive officer and co-founder, Lick. “The future for Lick is to build the biggest decorating community and brand in the world, and NetSuite will be a big part of that as we scale. With NetSuite, information is consolidated and available in real time, which helps us reduce costs and make better, faster decisions.”

With NetSuite, Lick has consolidated and automated its operations by integrating financial information, inventory management, order processing, and reporting data, helping gain a more comprehensive and accurate view into its business performance. By providing deeper layers of analysis and better visibility of cash flow and working capital, NetSuite is providing Lick with a solid foundation for growth. Lick has also streamlined its tax, reporting, and currency processing requirements across its subsidiaries using NetSuite OneWorld. In addition, NetSuite has enabled Lick to manage inventory and sales from across its multichannel ecosystem, with direct connections to third parties to further improve the accuracy of inventory reporting and increase stock efficiency. Moving forward, Lick will use NetSuite to help with demand planning and to manage the data it requires for environmental, social, and governance (ESG) reporting as a certified B Corp.

“Lick is on a mission to build the biggest decorating brand in the world and is in the perfect position to take advantage of the home transformation revolution,” said Nicky Tozer, SVP, EMEA, Oracle NetSuite. “With NetSuite, Lick has a partner to help capitalise on that opportunity, using a scalable platform to improve visibility, enhance collaboration, and help drive profitable growth.”

About Oracle NetSuite

For more than 25 years, Oracle NetSuite has helped organisations grow, scale and adapt to change. NetSuite provides an integrated system that includes financials / Enterprise Resource Planning (ERP), inventory management, HR, professional services automation and omnichannel commerce, used by more than customers in countries and dependant territories.

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Contact Info
Samuel Jamieson
PR Manager, EMEA
+44 (0)7468 752231
samuel.jamieson@oracle.com